Crash-Course Page 4


Next – Let’s Teach You How


To Set Up Your Sales Funnel!

Here Is What An Affiliate Sales Funnel Looks Like!!

Squeeze page and traffic etc 300x40 - crash course page 4

  • First you will start with your squeeze page on the left – this is where you will be giving away your free gift in exchange for the visitors’ email address!
  • In order to receive their free offer, they will have to put in their email address!
  • After your visitors enter their email address on the squeeze page, they will be redirected to the Thank You Page. You may have a link to your affiliate offer on the Thank You Page, but they will not feel obligated to purchase it. They can look at it and then check their email for the download to their free gift.
  • On the Thank You Page, you will tell them that they will receive an email in the Inbox with a link to the Free Gift Download Page. Once they learn to trust you, they may purchase the affiliate product from you.
  • After the visitor sees the FREE offer, have a link to your Affiliate offer on the same page. Here you will advertise the affiliate product that you are promoting – one that goes with your free offer. You will set up your affiliate link here!
  • If you have a FREE report that gives tips on how to build an email list, then your affiliate product might be a course from Clickbank or Warriors Plus that is teaching them in greater depth how to build an email list.
  • After they download the report – you will have them as a subscriber on your email list. Now you can start building your relationship with them.
  • Share information with them for free to start and tell them something about yourself. Let them know you are a real person and you want to help them with their problems – help to solve them.
  • You want your subscribers to be looking forward to receiving your emails, not waiting to delete them. You want them to look at you as a good friend or a mentor.
  • Then you can provide insight for them for free and then begin promoting your offers for sales down the road.
  • People need many services and information to help solve their problems, not just one. So if you make them believe that you are going to really help them solve their problems then you can start placing your affiliate links in your emails.
  • You will have to decide if you want to offer them high end offers ($97 to $1000) or low offers of only ($7 to $20). That is your decision. Even if you only sell one or two items of a high end offer, you probably will make more money than you would have with a lower end offer – selling 5 of them.

Next We Will learn How To Set Up The Download Page

And The Rest Of The Sales Funnel!

A. Creating Your Free Offer

It needs to be a give-away product .

  • It can be a short .pdf document but it needs to be packed full of material that people would happily pay for!
  • For example – you are in the weight loss niche – then your free gift could be a short video showing how to lose weight with cardio workouts or an eBook you created on Diet Tips.
  • It needs to be a gift that is quick and easy for you to make and something that will provide value to the visitors to your squeeze page.
  • The FREE gift that you promise your visitors on your squeeze page needs to match the actual gift and what it does.
  • If you want to create an eBook to give away, use Microsoft Word or Open Office to create the eBook.
  • You can do research on Google regarding your topic or on Amazon to get ideas for your eBook, but don’t copy their writings – use it for research then create your own eBook in your own words.
  • You can use PLR Products for your FREE Offer – PLR products allow you to use the research that others have done. They may have done videos or may have made eBooks on subjects that you are promoting. If you use a Private Label Rights product (PLR) then you need to make it your own, even if you are able to use it as it is – re-write it in your own words and change the pictures to make the whole report your very own.
  • Only use high quality PLR Products if you are going to use them.

Here are four top quality PLR sites to use to make your free gift.

                                                                 1.  theplrstore.com

                                                                 2.  idplr.com

                                                                 3.  1st-for-ebooks.com

                                                                 4.  master-resale-rights.com

 

Here is a Free PLR Site for those of you on a tight budget!

 

freeplrdownloads.com/

Make sure your free gift is easy to understand, straight to the point and has your name and website address on it. After creating the document in Word format, then convert it to a .pdf. This will protect your work and it will make it easier for your visitors to open it up and read it! If you decide to create a video instead of a written document, you can use Screen Casto-Matic (which I use) or something like CamStudio. This way you can make a PowerPoint slide show and record yourself giving the tips on the recorder. Then you can upload your video to YouTube as a PRIVATE video and send the link to the video to your new subscribers. Both of These Video Creators have free versions for you to get started making videos!

                              http://screencast-o-matic.com/home     http://camstudio.org/

Screencastomatic and CamTasia - crash course page 4

If you decide to do a free report of 1-5 pages, a video or whatever, just do it and get going!!  Later you can change the gift or fix it up.  But for now just get started so you can begin building your email list.

After you have learned all the list building tips – you will be able to focus on driving traffic and make the edits you need to your product so that your traffic will convert better.

                                

  • After they download the report – you will have them as a subscriber on your email list.  Now you can start building your relationship with them.
  • Share information with them for free to start and tell them something about yourself.  Let them know you are a real person and you want to help them with their problems – help to solve them.
  • You want your subscribers to be looking forward to receiving your emails, not waiting to delete them. You want them to look at you as a good friend or a mentor.
  • Then you can provide insight for them for free and then begin promoting your offers for sales down the road.
  • People need many services and information to help solve their problems, not just one.  So if you make them believe that you are going to really help them solve their problems then you can start placing your affiliate links in your emails.
  • You will have to decide if you want to offer them high end offers ($97 to $1000) or low offers of only ($7 to $20). That is your decision.  Even if you only sell one or two items of a high end offer, you probably will make more money than you would have with a lower end offer – selling 5 of them.

 

Next – Let’s Learn How To Create The Free Gift


Download Page:


 

First choose HTML or WordPress to make your download page.

 

Here is what needs to be included on this page:

  • A BIG THANK YOU FOR SIGNING UP ACROSS THE TOP!!
  • This is Your Thank You Page. You will inform them that they will be receiving an email with a link to the free gift (whether it’s a free report on your Website or a private video on YouTube, etc.) 
  • A link to your Affiliate Product Page (can be on the Thank You Page) – after telling them that their free offer link will be sent to them by email.

You don’t want to offer a paid product to your new visitor until you have told them they will receive their free gift through an email you have sent to them.  You want them to learn to like and TRUST you first.

Your Affiliate Product needs to be related to your FREE gift.  If you are giving away a free report on different kinds of web traffic, then you need to be selling a product related to making money online.  Your Affiliate Product will be a link to a product that you will be promoting for the creator of the product (for instance on Clickbank or on Warriors Plus).

Most of your visitors will NOT buy your Affiliate Product right away, and that is okay – because your major approach here is to create a great email list and build a relationship with them for the future.  If they do purchase the affiliate product then you can see if they want even more from you.

Maybe you are contemplating adding a $97 to $1000 affiliate product to promote – one that converts well.

Let’s Set Up Your Autoresponder!

If you don’t know how to do that and you don’t want to try – ask someone on Fiverr or Upwork to do it for you for a very low price - $5.00.  

                        http://www.fiverr.com                  http://www.upwork.com

Fiverr Upwork 1 - crash course page 4
  • First you will need to name your list – this name should explain what your niche is all about – as your visitors/subscribers will see the name.
  • Your Thank You Page should be the page that you created telling them that they will receive an email in their Inbox with a link to the download page for the FREE Gift!
  • You will need to set up a set of emails as follow-ups to your initial email. (Don’t worry about Broadcasts right now!)
  • The very first email should have a link to the free gift download page.
  • Your follow-up emails will be set up in your Autoresponder and will automatically go out to your email subscribers as time goes on.

Send Emails Every Three Days At Least


 

NOT every day or they will think you are a spammer – every three days – and they will not forget who you are.

Remember to keep adding value with each email.  Give your subscribers tips, free reports, links to great videos, etc.  You want them to feel like they are getting a really great deal by subscribing to your emails.

Don’t forget to promote your products and services also.  This is your business and you are in it to make money also.  Don’t give away free stuff without promoting products to make money for yourself.  If you find a great product or service to promote as an affiliate, then go ahead and do that.  You are showing your subscribers a great service by helping them solve their problems.

You need to make them realize that you are really trying to help them by offering them products that will help solve their problem/problems.  They will want to help you back!

 

Now – Let’s Master The Email List!

Here are a few ideas:

  • Maybe create a survey with a tool like SurveyMonkey or Google Drive and send the links to your subscribers.
  • Ask questions in your emails like, “What Can I do to help you solve your online money problem?” (or whatever their problem is).
  • Get a Google Voice Number and have it connected to your cell phone or wherever you want it to be connected to. That way they will feel more comfortable as they can call you and ask you questions, give your comments and they will be happy they can reach you.

Ask other leaders in your field for guidance and see what they could help you with.  If you can help them solve their problem, they will want to spend their money to fix it.  And they will buy more products from you if they feel it is helping them solve their problem.

Now Let’s Set Up Your Squeeze Page!


 

Squeeze page two 1 - crash course page 4

 The ONLY purpose of the Squeeze page is to get visitors to sign up to your email list.

  • Have a strong headline that will grab their attention and they will want to continue reading.

The Best Headlines:

  • Offers a Solution To A Problem
  • Make a Promise To Them
  • Cause controversy – like saying – You Have To Build An Email List To Market To Your Subscribers
  • Make them curious to see what else you have to say!

In The Headline You Need To Tell Them EXACTLY What The Offer Is!

  • Such As: Free Report Shows You----
  • Free Video Shows You How To-----
    • Say The Easiest Way To Build An Email List From Scratch (etc.)

Whatever Your Free Offer Is About

  • You Need to Tell Them What It Is InThe Headline
  • You Need To Let them know you have a solution for them for the problem they have come to the squeeze page to learn about.

The rest of the script is up to you but you have to have a CALL TO ACTION!  You also have to tell your visitors exactly how and where they are going to find the free information, video, etc. that you have promised them!

For Instance – ENTER YOUR EMAIL HERE TO SEE THE FREE VIDEO!! 

Remember Your Free Gift will not help them with all of their problems, just the specific problem that they have opted into your email list to find out about. Just focus on the one gift you have promised them – not a whole lot of other material or problems – not a BIG PICTURE – just the picture you told them about. That is all the squeeze page is for – just to get them to the free offer you promised them they were going to get from you!  ____________________________________

How Do You Get People To Find Your Squeeze Page To Find Your Free Gift And Opt-In To Your Email List? Let’s Go On To Page Five And Find Out!!

Click Here To Go To Page 5 Now!

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